Hi! I'm Riandi,
a Business Woman, Etiquette Specialist, Philanthropist

"Good manners will open doors that the best education cannot.” – Clarence Thomas

I am a successful businesswoman, entrepreneur and etiquette specialist, and the Founder and Managing Director of the South African Etiquette Academy. My zeal and commitment to success are rooted in the ambition and vigour I exhibited from a young age.


I have provincial colours for duathlon and cross country running, and my determination to reach the highest levels of performance is evident from the success I have had attained on the sports field. I consistently won gold (2001, 2004, 2006) and silver (2002, 2003, 2005) medals at the Athletics South African Championships from 2001 to 2006, captaining the North West Province at these events in 2004 and 2005. At the South African University Championships in 2007, I won a bronze medal.

The tenacity I have learned from my years on the track has been echoed in my professional experience. Selected as one of 20 young employees for my company’s young leaders programme, I ultimately received the runner-up award for Internal Support Champion of the Year, and a certificate award for Internal Customer Excellence, while working as a business analyst in IT.


I believe that etiquette and the knowledge of how to act in any situation has greatly benefitted me in a number of ambassadorial roles, including when I was the former Mrs. Charity South Africa, Miss Africa 2010, and Miss Teen Globe South Africa – also placing in the top 12 at the Miss Teen World pageant. The establishment of the South African Etiquette Academy my inspiration for the South African Etiquette Academy came from my work at a corporate insurance firm, where a colleague approached me for assistance with business etiquette and mentoring. When my colleague was promoted, and after seeing my colleague’s continued professional success, I realised the need for an academy with etiquette and confidence building as the main focus.

My belief that acquiring these skills at a young age would lead to greater success later in life, lead to plans for an etiquette academy for children. To gain greater knowledge from the experts, my attended a course at the British School of Etiquette in November of 2017, and I am looking forward to return again in the future.

In the year following its inception, 80 students graduated from my etiquette academy. Since officially rebranding as the South African Etiquette Academy, more than 500 graduates have benefitted from its comprehensive tuition and guidance. The Academy’s involvement with numerous charity programmes aims to reinforce a sense of gratitude, and to help it's students to develop a heart to give.


I believe that displaying impeccable manners and etiquette lays the foundation for success in every sphere of life, and I have great dreams for the South African Etiquette Academy. I aspired to establish the Academy’s programme in every city in South Africa, giving every child an opportunity to develop the very best versions of themselves, with the starting point being something so simple, yet exceedingly rare in the modern era: good, old-fashioned manners.